Bring Small-Batch Handmade Watch Straps to Your Customers
Offer your customers a higher-quality alternative to mass-produced replacement straps. TTS Atelier handcrafted watch straps are made in small batches from distinctive leathers, exotic textures, and carefully finished materials — built for watch lovers who notice the details.
A Strap Line That Gives Your Store Something Different
Most watch straps look the same: factory-made, thin, forgettable, and easy to find anywhere online.
TTS Atelier was created for the customer who wants something better — a strap that feels personal, looks distinctive, and elevates the watch it’s paired with.
Our straps are handcrafted in small batches with attention to leather selection, edge finishing, stitching, comfort, and long-term wear.
For dealers, that means a product line with story, texture, and visual appeal — the kind of accessory customers can touch, compare, and immediately understand.
Why Dealers Carry TTS Atelier
Why partner with TTS Atelier?
Handmade, not commodity
Each strap is crafted with care, not pulled from a generic mass-production catalog. Your customers get a product that feels special — and your store gets something more memorable than standard replacement bands.
Strong Visual Variety
From dyed calf and pull-up goat to ostrich leg, lizard, rally straps, and specialty leathers, TTS Atelier gives your display case color, texture, and conversation starters.
Great for Watch Shops, Jewelers & Boutiques
Our straps pair well with vintage watches, microbrands, everyday watches, serviced pieces, and customer-owned watches that need a fresh look.
Small-Batch Flexibility
Because we work in controlled batches, we can offer dealers a curated selection of proven styles while also discussing custom runs, colorways, sizing, and special requests.
A Product Customers Understand Immediately
A great strap is one of the easiest ways to transform a watch. Customers can see the upgrade instantly — which makes straps an excellent add-on sale, gift item, or service counter recommendation.
Built For Businesses That Serve Watch Enthusiasts
TTS Atelier is a strong fit for:
- Independent Watch Dealers
- Jewelry Stores
- Watch Repair Shops
- Vintage Watch Sellers
- Microbrand Retailers
- Mens Boutiques
- Gift Shops with Premium Accessories
- Online Watch Accessory Stores
- Pop-up Shops, Fairs and Enthusiast Events
- Vintage Clothing Boutiques
A Curated Strap Line with Texture, Color & Character
TTS Atelier offers a growing collection of handcrafted watch straps, including:
Ostrich Leg Series
Ostrich Leg Series watch straps bring natural texture, depth, and character to the wrist. This collection works especially well when you want a distinctive strap for a simple dial, dress watch, or vintage-inspired piece. Learn more in our guide: What Makes Ostrich Leg Leather Great for Watch Straps?. Comparing materials? Read Ostrich Leg vs Calf Leather vs Pull-Up Leather Watch Straps. Not sure which width or length to order? Check the TTS Atelier Sizing Guide.
MontreHue Series (dyed calf watch strap series)
MontreHue Series dyed calf watch straps are made for color, polish, and everyday personality. Choose this collection when you want a smooth handmade leather strap that can make a dress watch, vintage watch, or daily-wear piece feel more personal. Learn how color changes a watch in our guide: How to Choose the Best Watch Strap Color for Your Watch. Comparing materials? Read Ostrich Leg vs Calf Leather vs Pull-Up Leather Watch Straps. Need help with fit first? Start with the TTS Atelier Sizing Guide.
LE Series (Pullup Goat Watch Strap Series)
LE Series pull-up goatskin straps are lightweight, casual, and full of character. Pull-up leather changes visually as it bends and wears, making it a strong choice for everyday watches and pieces that look better with a lived-in strap. Learn more in our guide: What Is Pull-Up Leather, and Why Does It Work for Watch Straps?. Comparing materials? Read Ostrich Leg vs Calf Leather vs Pull-Up Leather Watch Straps. For sizing help before ordering, visit the TTS Atelier Sizing Guide.
GTS Rally Series
GTS Rally Series straps are built around the perforated leather look associated with motorsport, chronographs, and vintage racing style. Choose this collection when you want a sportier strap with more visual energy. Learn the background in our guide: What Is a Rally Watch Strap?. If you are comparing leather personalities before choosing, read Ostrich Leg vs Calf Leather vs Pull-Up Leather Watch Straps. For fit, lug width, length, and taper, use the TTS Atelier Sizing Guide.
Wholesale Options For Dealers
We work with qualified dealers who want to carry TTS Atelier straps in-store, online, or as part of their watch service offering.
- We only ask for a minimum order quantity of 10 straps; custom commissions can be one offs
- Wholesale Pricing on Approved Strap Selections
- Starter Assortment Recommendations
- Small-Batch Restock Options
- Custom Sizing Discussions
- Special Material Availability
- Dealer Support For Product Descriptions and Display Presentation
- Direct Communication with Tommy
Starter Assortment Selection
Not Sure What to Start With? We Can Help Build Your First Assortment.
If you’re new to selling premium watch straps, we can help recommend a balanced starter mix based on your customers and inventory.
A typical dealer starter selection may include:
- Core colors like black, brown, navy and grey
- A few bold MontreHue Series colors for display appeal
- Exotic Texture Options for higher-end watch pairings
- Rally straps for sport and motorsport-inspired watches
- Common lug widths such as 18mm, 19mm, 20mm, 21mm, 22mm
Apply to Become a TTS Atelier Dealer
Interested in carrying TTS Atelier watch straps? Tell us a little about your business and we’ll follow up with wholesale details, availability, and starter assortment recommendations.
Dealer Frequently Asked Questions
Do you offer wholesale pricing?
Yes. Qualified dealers can request wholesale pricing and availability based on product series, materials, and order volume.
Are the straps handmade?
Yes. TTS Atelier straps are handcrafted in small batches with careful attention to leather selection, finishing, stitching, and wearability.
Can I order a starter assortment?
Yes. We can help recommend a starter assortment based on your customer base, common lug widths, and the types of watches you sell.
What lug widths are available?
Availability may vary by series, but common watch strap sizes can be discussed as part of your dealer inquiry.
Can dealers request custom colors or materials?
In many cases, yes. Custom runs and special requests may be available depending on material supply, order size, and production schedule.
Do you support online retailers?
Yes. We’re open to working with qualified online retailers, physical shops, and hybrid businesses.
Are exotic leathers always available?
Some specialty materials are limited by sourcing and batch availability. If you’re interested in exotic or unusual textures, let us know in your inquiry.